Template-driven design for people who are not designers, with a strong free tier.
- Starting price
- $15/month (Pro, billed annually)
- Pricing model
- Freemium
- User rating
- 4.7 / 5
- Best for
- Fast branded design without a design background
Canva is a browser design tool built on templates. It exists so that people who are not designers can produce presentations, social posts and documents that look deliberate.
Who Canva is for
Marketing teams, small businesses, teachers and anyone who needs a decent-looking asset today. Brand Kits keep colours and fonts consistent across a team, which is the feature that turns it from a toy into infrastructure.
Professional designers will find it constraining. There is no real typographic control and no print-grade colour management.
Which Canva plan should you pick?
The free plan is substantial: over a million stock assets, one Brand Kit, 5GB of storage and limited AI. Plenty of small businesses never leave it.
Pro at $180 a year, around $15 a month, unlocks the premium asset library, background removal, Magic Resize, five Brand Kits and 100GB of storage.
Business at $250 per person a year, around $21 a month, adds team workflows, approvals, 100 Brand Kits and 500GB per user.
Enterprise is custom priced with SSO and SCIM, and dedicated support from 150 seats. Annual billing saves about 16% against monthly.
Canva pricing and plans
Free
$0
per year
Generous enough for many small businesses.
- 1,000+ design types
- Around 4.7 million stock assets
- 1 Brand Kit
- 5 GB storage
- Limited AI access
Pro
$180
per year, about $15 a month
Around 16% cheaper than monthly billing.
- 141+ million premium assets
- 3.6+ million templates
- Background removal and Magic Resize
- 5 Brand Kits
- 100 GB storage
- 10x the AI of Free
Business
$250
per person, per year
About $21 a month per seat.
- Team collaboration and approvals
- 100 Brand Kits
- 500 GB storage per user
- 20x the AI of Free
- Advanced workflows
Enterprise
Custom
contact sales
Dedicated support from 150 seats.
- 1,000 Brand Kits
- 1 TB storage
- SSO and SCIM provisioning
- Enterprise security controls
- Dedicated success manager
Pricing checked against the official Canva pricing page on 5 September 2026. Vendors change plans often, so confirm before you buy.
What Canva actually does
- Drag-and-drop editor with over 1,000 design types
- Huge template and stock asset library
- Brand Kits for colours, fonts and logos
- Magic Resize across formats
- Background removal
- Magic Write and generative image tools
- Presentations, video and website publishing
- Real-time collaboration and comments
- Print ordering built in
Pros and cons
What works well
- Free plan is genuinely useful, not a teaser
- Brand Kits keep a whole team consistent
- Enormous template and asset library
- Magic Resize saves real time across formats
- Presentations, video and print in one tool
What to watch out for
- Limited typographic and colour control
- Template-driven work can look generic
- Premium assets have their own licence conditions
- Business billed per person adds up quickly
- Not suitable for print-grade production
Canva FAQs
Is Canva free?
Yes, and the free plan is substantial: over a million assets, 1,000-plus design types, one Brand Kit and 5 GB of storage.
How much does Canva Pro cost?
$180 a year, roughly $15 a month. Annual billing is about 16% cheaper than paying monthly.
What does Pro add over Free?
The premium asset library, background removal, Magic Resize, five Brand Kits, 100 GB of storage and around ten times the AI allowance.
How much is Canva for teams?
Business is $250 per person a year, about $21 a month, and adds approvals, 100 Brand Kits and 500 GB per user.
Is Canva free for schools and nonprofits?
Canva offers free access to eligible schools and registered nonprofits through its education and nonprofit programmes, subject to verification.
Can I use Canva designs commercially?
Yes, including on the free plan, though some premium stock assets carry their own licence terms. Check before using stock media in paid advertising.
Is it good enough for professional design?
For marketing collateral and social, often yes. For print production, precise typography or brand identity work, a professional tool is still required.
Does Canva do presentations and video?
Yes. It handles slide decks with presenter tools and basic video editing, which is why many teams use it instead of PowerPoint.
Where does the 4.7 rating come from?
It is the aggregate score from 7,650 reviewers on G2, checked 12 August 2026. It is not our own hands-on test score.
Weighing up other options? Read the 9 best Canva alternatives.
Ready to try Canva?
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